03/05/2010

Nick Reid: Expect A Fight Back From Publishers Around Content, Data Ownership And Brand Relevancy

Adify is a vertical ad network platform that helps publishers build out their own network, augment their reach, and connects brands to highly targeted audiences. Nick Reid, Senior Director... Read More

03/03/2010

A Death Foretold: Are Ad Networks In Decline?

MEDIAPOST - Every year someone claims that THIS YEAR will be the last that advertising networks can survive. It seemed very much possible, since in 2005 almost anyone with... Read More

03/01/2010

Web Publishers Left With Little After Middlemen Split Ad Spoils

NEW YORK (AdAge.com) -- Publishers fighting hard to squeeze every last dollar out of their online-ad inventories have turned to a variety of players to help them make the... Read More

02/28/2010

Agencies And Publishers Go Head-to-Head Over Automated Ad Buys

Major publishers say they will continue to resist ad agencies’ media buying exchanges for fear of further driving down premium CPMs and losing control of lucrative audience data. The... Read More

02/24/2010

Adify's Russ Fradin Says Its All Networks Or Not

IAB ALM Notes - Russ Fradin, CEO of Adify, told attendees that it's time to choose. Either go with networks and understand that cost implications (lower CPMs, reduced or... Read More

02/23/2010

comScore 100 Dominate Top 10 Ad Networks' Total Impressions, Adify Market MapTM Shows

Adify President Russ Fradin Keynotes IAB Annual Meeting Today on the Future of Display Advertising; Quarterly CPM Report: Q4 2009 CPMs Strong Across Key Verticals SAN BRUNO, CA--(Marketwire - February 23, 2010)... Read More

02/17/2010

Adify Media Selected as Media Contacts' Preferred Ad Network

SAN BRUNO, CA--(Marketwire - February 17, 2010) - Media Contacts, the global interactive network of Havas Digital, has selected Adify Media[http://web.adifymedia.com/site/] as a preferred advertising network. Adify Media is a brand-safe global... Read More

02/02/2010

Ad Network Adoption Up 24 Percent Since 2008, According to New Adify Media Study

SAN BRUNO, CA--(Marketwire - February 2, 2010) - Sixty-nine percent of media planners and agencies now use online advertising networks as part of their digital ad buys, representing a 24 percent increase... Read More

12/01/2009

UNIVISION LAUNCHES NEW DIGITAL ADVERTISING AND PUBLISHER NETWORK TO TARGET RAPIDLY-EXPANDING U.S. HISPANIC MARKET

Univision Partner Group Aligns with Premier Websites to Build Upon Strength of Univision.com ________________________________________ *NEW YORK, NOVEMBER 30, 2009* – Univision Interactive Media, Inc. the digital division of Univision Communications Inc., the leading... Read More

10/19/2009

Adify Media Now Ranks Among comScore's Top 20 Ad Networks

*With 90 Million Unique Visitors and Rapidly Increasing Global Reach, Adify Media Gains Momentum* SAN BRUNO, CA--(Marketwire - October 19, 2009) - Adify Media, a premium online advertising network, has entered the comScore... Read More